- How can the Internet help my business capture lead?
You capture leads online by offering something of value for free, in exchange for prospects’ contact information which they enter into a form on a Web page. Depending on your business, it can be a special report, a buyer’s guide, a regular newsletter, a coupon, a free consultation or assessment, etc.
Request a personal consultation so we can help you determine the best, most affordable way to capture leads online for your business. - Why does my status on the various Internet Status Engines matter to my business?
As we know, Google is the number one search engine in the World, but most don’t know there are more than 50 other key Internet locations! Your business must be using these other locations to help Google rank your business so your target market can locate you.
We call these “Internet Status Engines” and they include:- Search Engines for the local markets like Google Places, Yahoo! Local, and Merchant Circle
- Sites like Facebook, Yelp! and Twitter for Social Networking
- The major Internet Business Directories like Superpages.com and Kudzu
- Online Business Directories specific to your region or metro area
- Directory Assistance sites like 411.com, and many category-specific industry directories that relate to your business
- Why do I need to manage my online marketing campaign month after month?
- Just as you would not run just one ad in the newspaper and expect it to continuously generate calls or foot traffic. The same principles apply online. You want people to find you when they’re looking online, which means you have to stay current!
- Keep in mind that each search engines and directories treat your messaging like grocery store produce. Which means there’s a “sell by” date on every piece of digital information. If you’re not putting current content on your shelves, you will lose your potential customer to someone who is.
- Request a personal consultation so we can help you create the optimal plan for managing your business’ social media and marketing campaigns on a monthly basis.
- What’s the benefit of using paid online services like Facebook Advertising?
- Paid online advertising like Google Adwords (also known as pay-per-click advertising) can enhance your overall online marketing program but you shouldn’t rely on it exclusively.
- Before you go spending money though, get an online marketing expert to help you research the best keywords to focus on for your ads.
- Also, you should consider using Google Adwords. You can target specific locations, demographics, likes, etc.
- Let us help you determine the best way to integrate paid advertising into your online marketing plan.
- Why is Social Media so important to my business?
- Social media are Internet communication channels or services that people use in record breaking amounts to stay in touch with friends, followers, subscribers and others with like interests. All the channels have social features including the ability to “like” another member’s messages, rate a service, product or experience, post reviews or comments, etc.
- The three major channels connect with more than 700 Billion members. YouTube (more than 300,000,000 visits each month), Facebook (more than 500,000,000 members), and Twitter (more than 200,000,000 members).
- Yelp! is another significant social medium for local businesses with 39,000,000 monthly visits, Yelp! combines local business listings with user ratings and reviews in a highly social environment that allows members to subscribe to other members’ reviews.
- Go back to our home page to watch the free video that explains how Yelp! Facebook, Twitter, and other “Internet Status Engines” can help drive your business growth.
- Why is a text messaging campaign great for my business?
- Check out the statistics:
- 91% of Americans have mobile phones
- People send 152 billion mobile text messages each month
- 90% of text messages are read within one minute of receipt
- Text messaging is a major form of communication. By knowing how to incorporate it into your marketing plan you will have the edge over those who don’t. Imagine cutting through all the clutter and reach your lead or customer on the gadget they keep on 24/7 and with them all the time—in their pockets and purses, in their cars, at their work desks…even on their night tables?
- Your strategic messages, could turn a slow night or month into a bonanza.
- For more information on incorporating mobile marketing into your marketing plan, text your name and email address to 702-800-7260.
- Check out the statistics:
- Is Social Media critical for my business?
- Here’s a couple of key statistics on why social media is critical for your business:
- 78% of consumers trust peer recommendations
- Only 14% trust ads
- When you establish yourself in the right social media and you have a strategy for generating positive reviews and ratings, you can potentially dominate your market.
- Having your own YouTube channel or Facebook business page, will establish your business as a social authority. This engages your potential leads and customers on their “turf,” instead of having to drive them to your Website to build a relationship. You can communicate with them on a regular basis and offer specials/deals as part of an ongoing conversation, instead of an occasional intrusion. Besides, personalizing your business through social media makes you more “likable”.
- Request information about our Social Engine Power Service and how it can help your business dominating online.
- Here’s a couple of key statistics on why social media is critical for your business:
- Can I really reach my customers through social media?
- The common misconception is that only young people are using Facebook, YouTube and other social media. The fastest-growing demographic on Facebook is 34 to 65 year-old women. When you consider the social network has more than 500 Billion members, you can bet your customers are on there.
- As you know YouTube has become a household name and one of the most common online destination. Do you know anyone who hasn’t watched videos on YouTube or searched for information there? With more than 300 Billion monthly visits, it’s a safe bet that using YouTube is a great method for reaching your customers.
- Request information about our Social Engine Power Service and how it can help your business dominating online.
- Is online video really hard to create?
- High quality pocket video recorders like the Flip has changed all that, also the presence of high quality video cameras in various smartphones, like Apple’s iPhone, make video recording hassle-free.
- A couple of strategic elements you want to add to your videos for effective marketing purposes are the mention of an offer and a call to action. One of our online marketing consultant can take care of those details for you.
- Editing and distribution require some additional tools, but they have been vastly simplified for marketers in the past few years.
- Find out how easy it is to create a high visibility, traffic-driving online video marketing campaign by contacting us for a personal consultation.
- Why do I need a mini-site built for my business if I already have a Website?
- The mini-site we build for you is specially optimized for the search engines (what we call “search enginefriendly), and most importantly, is designed to capture leads. We can always link it to your main business web site, but our mini-sites have been tested extensively and we know they deliver results in the form of traffic and leads.
- To request information about how we can develop a custom Web presence for your business contact us for a personal consultation.
These “engines” matter to your business because they impact on how easily people find you online. Getting your information listed and encouraging customers to post comments and reviews is one of the first things you should do to get leads and customers from the Internet. Watch a free video that explains it all

